Explore Iceland on your own terms.
Premium cars, transparent prices, and next-day pickup at Keflavík, Reykjavík and Akureyri.
- Unlimited km
- 24/7 roadside assistance
- Free Keflavík airport pickup
Everything you need for the road
No booking fees, no surprises — just a great car and a team that has your back.
Free cancellation
Plans change. Cancel free of charge up to 24 hours before pickup — no questions asked.
24/7 local support
Our Iceland-based team and roadside assistance are one call away, day or night.
Low, honest pricing
No booking fees and no surprises at the counter. The price you see is the price you pay.
Full insurance options
From gravel and sand to zero-excess cover, choose the protection that fits your trip.
Unlimited mileage
Drive the whole Ring Road and back. Every rental includes unlimited kilometres.
Free airport pickup
A complimentary shuttle meets you at Keflavík so your trip starts the moment you land.
Pick your ride
Every car includes unlimited mileage and 24/7 roadside assistance.
Economy
VW Polo or similar
- 5 seats
- 2 bags
- Manual
- 2WD
from
ISK 8,900/day
Compact Automatic
Toyota Corolla or similar
- 5 seats
- 3 bags
- Automatic
- 2WD
from
ISK 11,900/day
SUV 4×4
Toyota RAV4 4×4 or similar
- 5 seats
- 4 bags
- Automatic
- 4×4
from
ISK 13,900/day
Premium 4×4
Land Rover Defender or similar
- 5 seats
- 5 bags
- Automatic
- 4×4
from
ISK 24,900/day
9-seat Van
VW Caravelle or similar
- 9 seats
- 6 bags
- Automatic
- AWD
from
ISK 19,900/day
Camper Van
VW California or similar
- 4 seats
- 3 bags
- Automatic
- AWD
from
ISK 29,900/day
Your journey begins with a local touch.
Founded in Iceland and run by people who drive these roads every week. We make road trips simple, safe and genuinely personal.
Read our story12+
Years on the road
120k+
Happy travellers
4.8/5
Average rating
0%
Booking fees
Loved by travellers
Thousands of road trips, one consistent promise: honest service.
“From landing at Keflavík to dropping the keys, everything was effortless. The car was spotless and the team genuinely cared about our trip.”
Frazer P.
United Kingdom · October
“We took the 4×4 into the highlands and felt safe the whole way. When a tyre needed help, roadside assistance reached us within the hour.”
Maria R.
Italy · September
“Fair prices, no hidden deposits, and the friendliest welcome in Iceland. We'll rent from Norðurljós every time we visit.”
Kevin C.
United States · December
Trade the hotel for the highlands.
Sleep under the northern lights, cook by the glacier, and wake up wherever the road takes you.
Explore campersGood to know
Answers to the questions travellers ask us most.
For most travellers, yes. Public transport is limited outside Reykjavík, and the waterfalls, beaches and viewpoints people come for are far easier to reach with your own car. A car lets you travel at your own pace and stop wherever you like.
In summer on paved roads, a small economy car is usually enough. For winter, gravel roads or the Highlands (F-roads), choose a 4×4. If you want freedom to sleep where you park, a camper is ideal in summer.
Not always. On main roads in summer a regular car is fine. But F-roads in the Highlands legally require a 4×4, and a 4×4 is far safer on winter ice and gravel. When in doubt, choose for the hardest part of your trip.
Most travellers collect at Keflavík Airport (KEF) — our free shuttle meets you at the terminal. We also have offices in downtown Reykjavík and Akureyri. One-way rentals between locations are available.
In most cases, yes. Iceland has gravel roads, volcanic sand and famously strong winds. The right cover protects you from expensive damage caused by stones, ash or a wind-caught door.
Ready to explore Iceland?
Find your car in under a minute. Free cancellation up to 24 hours before pickup.
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